Start - "Blogging"


WHY
 BLOG?


- 104.7
 million 
people 
read 
blogs in 2007
- 145.3 
millions
 people 
will 
read
 blog
 by 
2012


DOES
 AGE
 MATTER?

- Younger 
Internet 
users 
read 
more 
blogs 
than
 their 
older counterparts

- The
 18
 to
 24
 year old
 age 
group 
showed 
the 
most 
extensive
 blog 
usage

DOES 
GENDER
 MATTER?



- Female 
are 
creating 
more 
blogs 
than 
males
- Among 
US
 Teens, 
female
 blog 
readers 
outnumber 
males

Source:
 eMarketer.com